Corporate Giving's Changing Face
As the U.S. economy and stock market have boomed, so has charitable giving.
But even as donations have risen dramatically in the last few years,
philanthropy is changing, especially among corporate programs.
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Times of Plenty
These are times of plenty for foundations in Minnesota and around the
nation. Savvy investments in the long bull market have driven their assets
to unprecedented levels. While newfound wealth brings great opportunity, it
also raises new difficulties for foundations.
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Small Business, Big Bucks
Research suggests that employee-for-employee, small companies are much more
generous than their larger counterparts. Small businesses will often pay
for projects that benefit the community and boost their standing with
neighbors and customers.
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